MK673 -1: Brand Narrative (Marketing: Quintal)

Course:

MK673 -1: Brand Narrative

Institution:

Emerson College

Instructor:

Quintal, Douglas

Department:

Marketing

Items

On reserve at a library:

1. Full metal branding : how heavy metal can make us better marketers, brand strategists, & entrepreneurs / by Douglas Quintal.

Available online:

1. Start with the story [electronic resource] : brand-building in a narrative economy / Kristian A Alomá, PhD.
   View Emerson Reserve E-Book