J.C. Penney's "fair and square" pricing strategy /

Title:

J.C. Penney's "fair and square" pricing strategy /

Author:

Ofek, Elie.

Format:

Book

Institution:

Emerson College

Online access:

No online access

Library holdings:

Emerson Main Stacks
HF5416.5 .O34 2013 – Available

• Available Temporarily at Emerson Reserve
  On reserve for MK121 -2: Marketing Communication (Marketing: Myers)