Blacklight

MK222 -2: Brands Organizations & Strategies (Marketing: Lorusso)

Course:
MK222 -2: Brands Organizations & Strategies
Institution:
Emerson College
Instructor:
Lorusso, Kimberly
Department:
Marketing

Items

On reserve at a library:
  1. Crunch / Jeremy B. Dann.
  2. Local Lion coffee shop : marketing strategy / Lubna Nafees, Neel Das, and Robert Nelson.
  3. Marketing plan handbook / Alexander Chernev.
  4. MINI USA : finding a new advertising agency (B) / David Godes.
  5. Soweto Gold : building an iconic craft beer brand / Tendai Mhizha, Anthony Wilson-Prangley, and Danie Petzer.