Brand yourself! for students : how to use branding to get the job you want! /

Title:

Brand yourself! for students : how to use branding to get the job you want! /

Author:

Borgeson, Glory.

Published:

Wheaton, IL : ©2010.

Format:

Book

Institution:

MCPHS Boston

Contents:

Why should you brand yourself? -- You actually have "customers"! -- Figure out how others see you: will it help or not? -- Many people want the same job as you want: how can you win? -- Will the way you look help you be successful? -- Will the way you speak and write help you be successful? -- Create a brand statement that encompasses your brand -- How you can get known by your target market "customers" -- Now what?

Online access:

No online access

Library holdings:

MCPHS Circulation - Boston Campus
HF5381 .B67 2010 – Available

• Available Temporarily at MCPHS Reserve Desk - Boston Campus
  On reserve for HCM280 Business Practice (HCM (Healthcare Management): Marcus)